Well, we’re really in the dog days of summer now, that’s for sure. Known for being the hottest of hot days of the summer during the time period between July and August, the dog days come around this time each year. This season is absolutely screaming for you to have some quality time in the water... in the pool, in the lake, in the springs, or in the ocean. And let’s not forget about popsicles, freezer pops, lawn sprinklers, and kids playing baseball games in their neighborhood street.
When I look straight up toward the sun in the middle of summer and see that bright, hot, and hazy glare staring back at me, I remember being a kid and having so much fun during this time of year. But then the weather always failed me... it got cold out again and summer was over. Along with the hose and the lawn sprinklers and the ice cream melting in my hand as I ate it off a wooden stick. So long until next year. When you grow up in Illinois, summer really is a defined time period each year; and as certain as you are that it will come, you are just as certain that it will end. And out came my puffy winter coat and big, heavy winter boots.
But now that I live in Florida, summer heat and that endless summer feeling never end. Like, for real! Weather was the number one reason I moved here and remains the single best reason I continue to live here a few years later. When it’s January 21st in cold Chicago it’s very hard for any Illinoisan to imagine a place where you can stand outside by the ice cream truck and eat ice cream off a stick, on that very same day, year round? Those places were only in my dreams before Florida.
I remember seeing in the news recently that Universal Orlando Resort opened a new hotel on their property. That’s pretty big news for Universal, as they have far less on-site hotels than their competitor, Walt Disney World, down the street. Well, they named this new hotel the Endless Summer Resort. And almost immediately after the announcement, in some online travel forums there was talk making fun of the name. Tons of folks complained and made fun of the name Endless Summer for a hotel. How can a hotel be named Endless Summer? They said that isn’t a name. It’s more like a state of being. EXACTLY. A state of being. Universal got it and they got it good. I know exactly why they named the hotel Endless Summer. Endless Summer is not just a feeling, it’s a complete way of life down here. What better theme for a resort catering to tourists from out of state, from let’s say places like Illinois, than to evoke and market coming to stay there based on that endless summer childlike feeling we all want to savor and we all want never to end.
I definitely plan on visiting Universal Studios in the near future. And now with the very reasonable room rates, the chic, contemporary and surfer vibe decor, Endless Summer is definitely a place I will consider staying at. But in the mean time, I’ll be soaking up the sun and enjoying doggiest of dog days of my Endless Floridian Summer. So come on down. The water’s warm and the sun never rests. I promise.
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